The death of pale rosé? Gen Z would rather pay for a dark pink White Zinfandel than a Provence classic, study finds

Daily Mail - Oct 6, 2026

Forget vineyards, vintages and fancy French labels - according to a new study, the quickest way to win over Gen Z wine drinkers is simply to make your rosé a darker shade of pink.

Read full article

More News

Science Tech Today

Provides daily Science and Technology news on scientific research with the hopes to invite and build a community to explore the multiple scientific research.

NEWSLETTER